Protective, restructuring program
Colour treated, Permed or highlighted hair
Hair colouring products are usually aggressive due to the initial, de-colouring phase which is very harsh. In this phase, the hair’s natural acidity is altered, weakening the protective, hydrolipid film.
A cosmetic line dealing with colour treated hair must pay special attention to the specific needs of this hair type. Products with ample use of active ingredients must guarantee colour treated hair maximum protection and therefore be able to highly restructure and strengthen.
-HELAN’S products offer Protection against harsh agents, using naturally delicate substances that respect the physiological hair structure and the film that keeps it protected from external conditions. These products also help treated hair keep its colour longer by utilizing appropriate sun filters to protect against the fading and discoloration caused by UV rays.
- An equally important quality of a good hair product line is its Restructuring qualities. Products that guarantee keratin scale compactness of the hair cuticle, hence preserving hair stem health with subsequent shine, elasticity and hair volume.